This question is the most important question you can ask yourself. Get it right and soar to the moon. Get it wrong and crash like halted $GME.
I’ve tried to launch tons of products in the past and have made the mistake of picking the wrong thing several times.
- Quicker Questions, remote all-hands software
- Podcasted.io, podcasting SaaS for sharing links with your listeners
- QuarantineCup.live, a remote COVID-friendly drinking game
What do all of these things have in common? I was not extremely interested in them. I built them simply because I thought they were good ideas.
Good ideas will carry you a long way, but only if you have the persistence to follow through on them.
Work on things where you care way more than is considered reasonable. It’s your competitive advantage.
- I spend an unreasonable amount of time on Twitter
- If I fail, I still learned a bunch about Twitter’s API & auth
- I’ll get to do all my marketing by browsing Twitter
If this product doesn’t work chances are high that I can salvage the code and learnings and building something on top of Twitter.
I have a limited downside here and potentially infinite upside.